The Online Car Showroom
Bring the Showroom home – a solution for increasing online sales conversions
Expectation Spillover from the retail industry has hit the Automotive Industry. Xaleon’s platform ensures that buyers have the Showroom experience, no matter where they are. Xaleon’s Sales Suite recreates the showroom experience at home. The sales agent can walk the buyer through every step of the journey, from selecting the right car, through to signing the agreement documents online in real-time.
Our SaaS Digital Showroom offers Automotive organisations with a platform that increases online sales of a range of products including, but not limited to: New Car Sales, Used Car Sales, Hire to Purchase, Lease as well as Upsell. Xaleon’s Online Showroom will provide your team a turnkey and holistic console that will support them through the entire sales process, from automate appointment booking to eSignatures for contact-signing. Our Online Showroom Console offers end-to-end digital sales consultation which closely mimics the in-person, in-showroom experience for customers, creating a better purchasing experience for your customers whilst optimizing you teams’ time and efforts. With our showroom console your sales promotions will be more effective, even when customers can’t make it into the showroom.
Online Car Sales
Automotive Organisations and Dealers can now re-create the showroom experience online in a way they were unable to do before. What does this mean? Let’s take a tour around a digital showroom:
The Online Showroom:
Instead of driving through to the car showroom, both the buyer and the sales agent are entered into a digital branch room. In this space, all the office/branch tools you would have physically, are now digitally available including: A Whiteboard, Screen Drawing, Document Collaboration, Document Sharing, Video Call and eSignatures. The online showroom is a private online space where car buyers can be supported with: - Finding the best car available to them - Collaborative car configuration with an agent - Discover car financing options - Booking a test drive - Collaboratively filling in any forms - Securely sending documents such as a valid drivers licence
Should website visitors linger on a specific car model page for a while longer than usual, or visit the car configurator page, a Chatbot will immediately give them the option of touring the virtual showroom with a dedicated expert who can also help them configure their car.
If a visitor marks that they would like to enter the online showroom, a Live Chat with an agent will begin to ask a few qualifying questions such as where the buyer is located. Once this is established, the buyer will be invited into the Online Showroom to meet their dedicated expert.
The Showroom Console
When the potential buyer enters the online showroom, the video call between them and the agent will start. The agent, with access to the full showroom console will be able to introduce themselves as if in person and begin a Co-Browsing session to look at all the cars available to the customer according to their preference and budget. The Agent can ‘drive’ the customer through the entire site. Once a car in found, the agent can start configuring the car with the buyer.
The digital appointment booker:
Once the customer is happy with the car configuration and the price – should they wish, their dedicated expert can set up a test drive for them in a showroom of their choice. With the automated appointment booker, both the showroom and the buyer will receive an email as well as a reminder on the day. It will be added to both calendars.
Agents are able to upload images, documents or websites onto the whiteboard and draw, mark and annotate just as they would with an in-branch experience. An agent can highlight certain texts, draw and erase and draw attention to what matters.
Buyers will have to fill in a fair share of documentation, if they are taking a loan, even more so. With Document Collaboration, agents can support buyers in filling in the documentation necessary, just as they would in the showroom.
After forms and documentation is filled out, the customer and the agent can sign on the spot with a legally binding eSignature.
How to get started
To make sure we are both aligned, Xaleon will discuss your goals and learn about your business through a value engineering assessment.
Depending on your business and strategic goals, we’ll build a customized roadmap in partnership, from entry point to deployment.
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