Gain Actionable Insights into your Prospects and Customers
Exceed customer expectations. Drive customer success, retention, and growth.
Identify visitor behaviours, optimize your website & convert visitors into customers. Locate pain points on websites and web applications - reduce bounce, increase conversion rates, and better serve customers. Increase online conversions along the whole customer journey on your website. Determine, where users face difficulties and make data-driven decisions to improve the overall experience to ultimately meet business goals.
Why the Insights Suite?
Understand their journey
View your website from the customers’ perspective and see exactly how they interact with it. Gain insights across your website.
Make data-driven decisions
Visualize your users’ decision-making processes on your website. Gain the actionable insights necessary to make well-informed improvements.
Detect JS errors
Actionable customer insights
Need actionable customer insights to personalise user-experience, cross-sell and up-sell? Our Engagement Platform gives you all the tools you need from sales, engagement and through to customer retention in order to provide your customers with the best experience possible.
Offer your customers the in-branch experience, wherever they are with Digital Consulting and Engagement.
Significantly reduce customer acquisition costs as well as onboarding costs with Digital Consulting for Insurance.
Ensure that your customers have the Showroom experience, no matter where they are.
Energy & Utilities
Dramatically decrease customer churn as well as the cost of customer acquisition with Digital Consulting and Engagement.
Offer your high-net-worth customers a personal and customised service delivered digitally from anywhere in the world.
Redefine your customer call centers with a range of solutions including Co-Browsing, video calling, session recordings and analytics.
Engage and collaborate with customers
Increase conversions, save costs, and deliver the best possible experience
Tools to help you gather actionable insights. Gather relevant, comprehensible data you can apply to your business strategy.
Relive every move visitors make on your website or web application with our Session Recordings feature. Analyze critical customer behaviours and understand how customers navigate your site from an informed, contextualized perspective.
Make Data-Driven Decisions
Use the valuable context Session Recordings provide. Identify bugs and obstacles, see where users leave your site, and watch how visitors truly interact with your website elements
Optimize User Experience
Session Recordings are like play-by-play for your business. Identify the issues customers face by watching and analysing their movements, and gain the actionable insight necessary to make informed improvements.
Review Session Recordings retroactively to see exactly how users encounter errors, and reproduce them to eliminate such issues in the future.
Highlights of the Insights Suite - Heatmaps
Xaleon Heatmaps help you visualize how and where users spend time on your website or web application. See which features and texts your visitors engage with or ignore using easy-to-interpret graphs.
Visualize aggregate statistical data with Heatmaps
Understand your site performance from a visual standpoint. Use Xaleon Heatmaps to see your visitors’ collective behavior and improve feature and text placement
Evaluate dynamic content
Determine whether sections on your site get the attention you anticipated. Make every line of code count by using Heatmaps to identify overlooked features and improve UX.
Optimize your application
See what features are most popular with visitors, track user navigation, and determine what content to emphasize.
Eliminate weak spots once and for all – pinpoint where users get stuck in processes or forms, stop their interactions, and eventually leave your site.
Visualize user engagement
Using a warm-to-cool colour spectrum, Heatmaps are a conversion optimization tool highlighting hotspots on your page. Generate various types of Heatmaps in real-time that represent the statistical data behind visitors’ collective journeys.
Easily identify features and texts that receive the most attention, or that cause friction. Track the time users spend on various parts of your site or application via mouse movements, mouse hovers, scrolls, clicks, etc.
Combine Xaleon Tools
Xaleon analyses work together. If a Heatmap divulges a highly popular element, choose to watch all Session Recordings where users interacted with it.
Safeguard Customer Privacy
At Xaleon, customer privacy is of utmost importance. We comply with all privacy laws to keep confidential information as it should be – confidential. All data collected for Xaleon Heatmaps is always anonymous.
Analyze different types of Heatmaps to get the most precise analysis.
See exactly where users click around your site or web application, for both links and non-clickable elements. Discover what is and isn’t working.
See how far visitors scroll down a page. Monitor your longer landing pages to see where people typically drop off, and reprioritize.
Understand visitors’ natural navigation. Use Move Heatmaps to understand the placement and length of user mouse hovers.
Form Heatmaps & Analytics
Learn how your forms and fields perform with users. Detect where users get stuck in forms and make improvements.
Compare your Heatmaps by date span to see how customers respond to changes, especially after launching a website, introducing new pages, or incorporating new elements.
Customer Path Visualization
See the routes visitors take on your website and analyze them cumulatively. Visualize the number of users taking specific routes, and watch their decision-making processes unfold.
Highlights of the Insights Suite - Behavioral Rules
Define user behaviour that is of interest to you. Find Session Recordings where users display pre-specified behaviours, like clicking a specific button or hovering over a designated element. Alternatively, opt for real-time engagement and watch behaviours unfold as they happen.
Author Behavioural Rules to support your business strategy and increase conversion
Analyse how users engage with your site before and after defined events
Cut through volumes of raw data and filter for Session Recordings you can really learn from.
Anticipate when visitors need support via agent notifications, and offer help immediately to increase conversion.
Learn from your user behaviour data direct them to targeted and personalized content.
How do Behavioural Rules work?
Define behaviours you want to monitor, sort them with advanced filters, and analyse the relevant sessions retroactively with Session Recordings, or proactively, in real time.
Define Behavioural Rules
Manage your business strategy by defining set user behaviours you want to flag, such as clicking specific links or buttons, leaving the site at a certain page, or hovering over designated elements. Choose playback and watch the Session Recordings at your convenience, or see the specified behaviours in real-time.
In playback, filter for your pre-defined behaviours and view them in context. See only the relevant recordings and watch all users who triggered your defined event.
We developed Xaleon to be highly performant and analyze customer behavior in real time. When the customer behavior matches the conditions of a rule, trigger a pre-defined action like a specific Chatbot, or receive a notification and observe the interaction for later analysis.
Not ready to reach out just yet but want a reminder?
Xaleon will use any of the data provided hereunder in accordance with the Privacy Statement.